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  • substack
  • aweb
  • Youtube
  • Instagram
  • TikTok
  • Pinterest
  • Facebook
  • Amazon

Wellness • Food • Travel • Conscious Lifestyle

Creating realistic wellness experiences for women 40+.

3M+ Audience Across Platforms ● Miami, Florida

LILIBETH RAMIREZ

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​​About Me

I create travel, wellness, and lifestyle content that helps hotels become part of real-life experiences for women 40+.

My content turns stays into aspirational yet authentic storytelling moments that feel lived, emotional, and relatable.

As a Latina creator, I bring culturally rooted storytelling through travel, wellness, food, and intentional living, adding depth and authenticity to every experience I share.

I help hotels communicate more than just a property — I help them communicate experience, emotion, and lifestyle.

I Help Hotels Reach Women 40+ Through Authentic Travel Storytelling

I create travel, wellness, and lifestyle content that helps hotels become part of real-life experiences — not just stays or promotions.

My content transforms hotel experiences into aspirational yet authentic storytelling moments that feel lived, emotional, and relatable, inspiring women 40+ to travel, book, and engage.

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Audience Profile

Women 40+ Travelers

My audience is:

  • experience-driven, not trend-driven

  • interested in wellness and intentional travel

  • drawn to boutique, luxury, and meaningful stays

  • highly influenced by authentic recommendations

  • value comfort, aesthetics, and emotional connection

Audience Values

My audience values:

​authenticity, simplicity, and meaningful lifestyle choices over perfection or trends.

Services

I offer:

  • Hotel experience storytelling (photo + video during the stay)

  • Real-time Instagram Stories during the experience

  • Dedicated social media post(s) featuring the hotel experience

  • Travel review-style content with itinerary integration and links

  • Short-form video content (Reels, TikTok, Shorts)

  • Multi-platform distribution

  • Lifestyle integration campaigns

  • Long-term brand partnerships

Orlando Hotel Collaboration

Campaign Overview

Multi-platform travel and lifestyle campaign designed to showcase the hotel experience through authentic storytelling, wellness-focused travel, and real-life itinerary integration.

Content included:

  • TikTok video

  • Instagram Reel

  • YouTube Shorts

  • Instagram Stories during the stay

  • Restaurant and local experience integrations

  • Travel review-style storytelling

  • Substack feature with itinerary and hotel recommendation

Results

TikTok

172K+ views
4.9K+ likes

Instagram

36K+ Reel views

YouTube Shorts

13K+ views

Extended Travel Content

 

Additional content created during the trip included:

  • restaurant experiences

  • lifestyle moments

  • local travel recommendations

  • wellness and hospitality storytelling

Impact For The Brand

  • positioned the hotel as part of a complete travel experience

  • generated multi-platform visibility across travel-focused audiences

  • created authentic lifestyle integration beyond traditional hotel promotion

  • extended campaign lifespan through Substack and long-form travel storytelling

  • connected with women 40+ through aspirational yet relatable travel content

Experience collaboration

Sailing wine voyages & Restaurant jolla beach

Content Type: Luxury Lifestyle / Travel Experience
Platform: Instagram / TikTok

Story-driven lifestyle content centered around elevated travel experiences, intentional living, and aspirational yet authentic storytelling.

Why Work With Me

I don’t create traditional promotional content.

I create lived experiences that allow hotels to become part of my audience’s lifestyle — driving trust, emotional connection, and real engagement.

Contact:

Email: lily@recetaslily.com
Based in Miami, Florida

@byLilibethRamirez (Instagram • TikTok • YouTube)

 

LET’S WORK TOGETHER

I partner with hotels and travel brands to create authentic, high-performing storytelling that inspires women 40+ to travel, experience, and book.

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